C2: Beyond Words: Transformative Evaluation Reports that Bring Your Insights to Life!

In this dynamic session, a panel of working- and manager-level evaluators will share their journeys of transforming evaluations into visually compelling and digestible narratives, thereby enhancing impact and reach. This engaging discussion will explore:

  • Compelling Products: Explore innovative ways to communicate evaluations through infographics, Evaluation Briefs, LinkedIN documents, and other formats.
  • SlideDocs: The good, bad and the ugly!
  • Avoid Formatting Misery: Strategies to be more efficient during the evaluation finalization journey–from draft reports in markup mode to the final published product and that trek from Word, PowerPoint and perhaps Adobe or other publishing software.
  • Team Dynamics: Navigating the push and pull between Evaluation and Communications and Marketing teams. Does your company expect all evaluation team members to master the new digital skills needed, in addition to ‘bread and butter’ technical evaluation skills or do teams divide and conquer? Where should an emerging evaluator focus their efforts?
  • Technology, Training and Skills: Unpacking the costs and considerations involved in transforming reports into more modern formats, including licenses, software and training, 
  • Inclusive Reports: Delve into considerations for modern reports, including translation, accessibility and presenting disaggregated results.
  • Evaluating the Report: Explore whether the success (or lack thereof) of new report formats is being measured, and if so, delve into methodologies used.


Victoria E. Díaz, Founding Partner, DPM Research
Victoria E. Díaz a founding partner of DPM Research, a consulting firm specialized in applied research, program evaluation and policy analysis.Collaborating with federal, provincial and other organizations, in Canada and overseas, Victoria has experience leading multi-year evaluations, producing labour market analyses and researching socio-economic issues in a variety of fields. Her experience spans a broad range of topics, including post-secondary education, health, science and technology, infrastructure, immigration, labour markets and equity, diversity and inclusion.

Victoria holds a PhD in Public Administration (University of Ottawa) and MA in Economics (McGill University). She is fluent in English, French and Spanish.

Stacey Prieur, Acting Director, Evaluation, Fisheries and Oceans Canada
Stacey Prieur has been an Evaluation Manager at Fisheries and Oceans Canada since 2017 and is currently Acting as the Director of Evaluation in that department. She has worked in the federal public service for 27 years, with 20 of those years focused on program evaluation in three different federal departments. Stacey holds a Bachelor’s of Arts degree, with a specialization in Geography. One of her key focuses for the past number of years has been to build the capacity of the federal evaluation community through targeted recruitment of evaluators into the federal public service.

Megan Sutton, Evaluation Officer, Fisheries and Oceans Canada
Megan Sutton is an Evaluation Officer at Fisheries and Oceans Canada. She joined the federal public service in 2021, having previously worked in the non-profit sector. Megan holds a Bachelor of Arts in Environmental Governance and a Master of Arts in Geography and Environmental Management, with a focus on climate change policy.

Jeff Blackman, Senior Evaluation Officer, Office of Audit and Evaluation, National Research Council Canada
Jeff Blackman has worked in program evaluation and market research since 2012, producing vital reports for public, private and non-profit clients. At the NRC, he produced the evaluation team’s first Slide Doc report, to better unpack the impact of the agency’s research centres and programs. Over his career Jeff co-authored reports on big business’ duty to advance Truth & Reconciliation, effective street level tactics to address the opioid crisis, and pandemic preparedness in the wake of the 2002 SARS outbreak. He holds an MA in Political Science (Carleton University).